After One year and eight months, we are here to review a product and a brand ,the Ikonne Brand. This brand does not change. This brand will only innovate.Professor E. Uche Ikonne, as a brand, is a consistent brand with a consistent brand proposition. He has kept his word as his bond. He has remained constant and consistent in his precepts and promises of changing the story of Abia State University for good. He has remained a staff/students friendly Vice-Chancellor. He has remained the servant-leader and the classless humourist. He has not assumed the new carriage of sophistication and elegance of power and opulence. He demystified leadership and made it a calling and not a privilege.The Ikonne’s brand promise is service and performance. This is what he promised the university community on assumption of as the Seventh Substantive Vice-Chancellor. Today, he is not only addressing the current needs of ABSU, he is also adressing its future aspiration. This is the hallmark of great brands and this is self-evident in his scorecard of performance in the last one year and eight months.
The Brand Ikonne is a new narrative in the history of Abia State University. How is he able to improve the national ranking of the university from 93rd to 53rd; Improve academic content of the university,with the introduction of new academic programmes; Rekindle the spirit of the Innugral Lecture series of the University,having 17 Inaugural in one year and eight months, as against nineteen (19) Lectures in 37 years of the existence of the University (1981-2017) just in one year eight month?
This is the new unresolved puzzle in Abia State University today. And the brand Ikonne would answer that it proceeds from the inner self, from ones deep convictions and inspirational obsessions because where theres a will, theres always a way.
The magic is the conviction that his journey is a calling for service and not a priviledge.
The unique selling proposition of Ikonne brand is the constant recognition of his trajectory in Leadership as a peculiar covenant. This self-affirmation drives the vision that has found expression in the new approach to Leadership in Abia State University today.
How do we characterize or personify the Ikonne brand? The brand is selfless, homely, down-to-earth and firm, creative and innovative, a restless mind but a good house-keeper.
Indeed, there are numerous key tactical actions, worthy of mention, that have helped to shape and form the Ikonne brand in the last one year and eight months and which also helped in the achievement of the new narrative of Abia State University.
We shall present them in bits.
These tactical actions under infrastructure include:
*Renovation of the Senate Building of the University to international standard.
*Renovation of the Vice-Chancellors Official Residence Ebenezer Lodge
*Completion of renovation work in all students Emergency Hostel, including Sam Mbakwe hostel in Uturu Location
*Completion and Habitation of Aglon Hostel, which was started in 2002 but later abandoned.
*Construction and renovation of road network, hostels and classroom buildings in Umuahia location of the university.
*Ongoing construction of Medical Students Hostel, which in nearing completion.
*Ongoing Pathology laboratory Building, which on completion will provide accommodation for Microbiology, Chemical Pathology, Hematology and Pharmacology and so on.
*Procurement and installation of a brand new 65KVA generating set for students hostel in Aba location of the university.
*Ongoing construction of ultramodern 600 capacity hostel in uturu location
*Renovation of Biochemistry department laboratory.
*Establishment of an Accounting Laboratory in the Department of Accountancy .
*Connection of the university to national electricity power.(National Grid) etc.
To be continued……..